WordPress website development involves designing, building, and customizing websites using the WordPress content management system (CMS). This includes tasks such as selecting and installing themes, creating custom layouts and designs, integrating plugins for additional functionality, and optimizing the site for performance and search engine visibility. WordPress is a versatile platform that can be used to create various types of websites, from simple blogs to complex e-commerce sites. Effective WordPress website development focuses on creating a user-friendly and visually appealing website that meets the client's needs and objectives while ensuring ease of maintenance and scalability.